The blog post below is a continuation in the series of articles on 'How I Started a Thriving Business While on Disability' and boy is my business ever THRIVING! Who ever said being a small business owner during a recession is bad is dead WRONG! The absolute best business to have during a recession is ‘Webprenuer’!

Blogs anyone?

“A blog (short for web log) is an online journal or diary of an individual’s opinions and latest news that is updated regularly, in reverse chronological order. Many blogs allow visitors to make comments, or “postings” in response to the blogger (the author), or ask questions.”

“This is a term coming from the combination of the terms web log – it is a web page that serves as publicly accessible journal for the author. It can be formal or informal, is usually updated daily and reflects the personality of the author.”

Content-based web site:

“A Theme-Based Content Site contains information based upon a main subject. Each page focuses upon a single topic that is related to that theme. The net sum of all the information on all your pages forms the Content of your site.”

OK, so a Blog is a form of web site but it is just in a different format.  And a content-based web site is organized in a manner that relates to the overall theme of the web site.  Simple enough, right?  So which one is for you?

Well, it depends on your overall goals and whether or not you enjoy writing on a regular basis.  You see, if you choose to build a Blog, beware that you need to update it on a regular basis, daily if possible.  A Blog is a responsibility if you want your readers as well as the search engines to stick around. 

But a real positive with a Blog is its simple format that takes little or no time to set up.  On the other hand, a content-based web site is going to require that you put in your time up front building your site.

Another key point to consider is the traffic flow or readers that find your web site or Blog via the search engines.

Because Blogs are pretty much all content, Blog posts often get indexed quickly by Google resulting in a boost in traffic.   The only problem is, because of the chronological order of the Blog, that traffic boost is short lived and you have to make one great post after another to maintain the traffic.

A regular website has pages that remain the same because it’s ordered topically by the Navigation bar. A website generally takes longer to get indexed, but once indexed, the page stays there for as long as it meets Google search engine requirements. Therefore, the traffic lasts longer.

Bottom Line............

It’s a great idea to mix the best of Blogs and “content-based web sites” together.  If you build a solid content-based web site with a Blog component, you will benefit from both the short-term traffic spurts while maintaining your long-term traffic.  This way you are not necessarily tied to the idea of having to post daily to your Blog to maintain traffic!

Want to learn more about "me"? Check out my Bio Page, visit my web site, Healthy Holistic Living or you can listen to my interview with Brian Therrien at The Disability Digest.

Want to learn more about the tools that I used to build a successful on-line business? You can go to Site Build It or you can check out this video

If you have questions about how to start your own on-line business you can contact me via my Bio Page or you my web site.

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